This site was created to serve as a quick view rating system for various vendors electronic cigarette nicotine juice flavors. Most other review sites (or review sections on forums) have reviewers type out a long winded review of how they feel about the juice.  The problem with that is most people only pay attention to the actual numerical rating on these posts. This site will list the average rating for the 3 most important properties of e-juice: Vapor production, Taste and Throat hit. This will give you a good idea about the juice properties you actually care about without having to read the reviewers opinion on the actual flavor.